I have 20 years of experience as a professional writer, communicator and digital marketing expert. My portfolio runs a broad gamut: a youthful passion for Russian Literature, Travel Writing and Journalism at King’s College, Canada, led to formative experiences on preeminent broadsheets such as The Moscow Times, Frontline and The Hindu – India’s national newspaper.

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With a Masters’ in Creative Writing from the University of East Anglia, UK, I have worked as a copywriter for top global advertising agencies WPP and Geometry Global as well as content services for the Government of Luxembourg. I founded PC3 Creative SARL, a Luxembourg-based full-service digital marketing agency, where I have produced content for global icons Maserati, Amazon Web Services and British American Tobacco amongst many others. I bring a passion for digitalisation and storytelling that works at the frontier of tech, emotion and user engagement.